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Meet Generation Genius

A New Tool For
Teaching Science.

Generation Genius is a K-8 teaching resource that brings school science standards to life through fun and educational videos paired with lesson plans, activities, quizzes, reading material and more. Our videos are produced in partnership with the National Science Teaching Association, and aligned to standards in all 50 states.

nsta-logo Videos produced in partnership with the
National Science Teaching Association
5.0 Read All Facebook Reviews

Meet Generation Genius

A New Tool For
Teaching Science.

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Generation Genius is a K-8 teaching resource that brings school science standards to life through fun and educational videos paired with lesson plans, activities, quizzes, reading material and more. Our videos are produced in partnership with the National Science Teaching Association, and aligned to standards in all 50 states.

nsta-logo Videos produced in partnership with the
National Science Teaching Association

So Much More Than Videos.

materials materials-mobile
  • 5E Lesson Plans
  • Vocabulary
  • Paper & Online Quizzes
  • Reading Material
  • DIY Activities
  • Discussion Questions
  • Teacher Guides
  • Exit Tickets

All lessons feature hands-on activities.

Research: 92% of kids say it helps them learn.

Research study

92% of kids say it helps them learn.

RESEARCH STUDY

Our videos were evaluated by WestEd, a non-partisan, non-profit research group whose clients include the U.S. Department of Education. 439 fourth grade students at 12 schools used one lesson in class and filled out an anonymous 20 question survey.

wested See Full Report
  • 92% Of students said it helped them learn
  • 88% Of kids said it made them think that science activities are cool
  • 4 of 5 Students want to do science activities after watching
  • Girls and boys are equally engaged

Meet the Founder:
Dr. Jeff Vinokur

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Dr. Jeff Vinokur is a real scientist with a PhD in Biochemistry!

WHO IS DR. JEFF? As millions of kids know him, he is the creator of Generation Genius, science videos used in 30% of all elementary schools in America. Before starting Generation Genius, Dr. Jeff performed on dozens of national TV shows like ABC’s Good Morning America, NBC’s Today Show, Discovery Channel as well as stage shows at the World Science Festival, Singapore Science Festival, and the Smithsonian Institute.

Dr. Jeff started Generation Genius after performing science assemblies at over 400 schools nationwide and realizing that they were using VHS tapes like “Bill Nye the Science Guy” and “The Magic School Bus” from the 1990s. Dr. Jeff assembled a team in Hollywood, CA and together they made over 100 Generation Genius episodes covering every major science topic from K-8.

Dr. Jeff’s science credits include a full scholarship to UCLA where he earned his PhD in Biochemistry, Molecular, and Structural Biology in 2017. He received prestigious fellowships from the National Science Foundation and an impressive track record of research publications studying biofuels.

Read The Full Dr. Jeff Story
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Meet The Co-Founder

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Eric S. Rollman

Prolific Kids' Television Executive and Producer, Emmy Winner, Former President of Marvel

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Eric S. Rollman is a recognized leader in the kids’ content industry, with extensive experience as both a high-level studio executive and independent producer. With credits spanning over 7,500 hours of television and film, his award-winning work with global brands has made him a highly sought-after producer in the field. Eric’s productions have aired on nearly every major kids’ channel in the U.S. and internationally.

He is widely celebrated by his peers, having earned numerous accolades including Parent’s Choice Awards, eight consecutive years of Emmy nominations, and a win for Best Children’s Series. As the former President of Marvel Television & Animation and Saban/Fox Family Productions (both acquired by Disney), Eric has contributed to some of the world’s most iconic kids’ franchises, including The Power Rangers, Spider-Man, Iron Man, Digimon, and Skylanders. He has also collaborated with high-profile clients such as the NFL, NASCAR, Activision, Mattel, Crayola, and Sony Pictures Television.

In 2018, Eric co-founded Generation Genius with Dr. Jeff Vinokur. Inspired by his father, a science teacher, Eric brings his Hollywood expertise to creating high-quality, engaging educational content for classrooms-making this endeavor a deeply personal mission.

  • netflix
  • marvel
  • nick
  • abc
  • disney
  • cn

Meet the Cast

EJ & Addisyn K-2 Science
Olivia & Elijah K-2 Science
Zoe & Izzy 3-5 Science
Caroline & Adam 6-8 Science

Behind the Scenes

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